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Pricing

What it costs, on the page, in pounds

No “contact us for pricing”. If a price is an objection, hiding it just moves the objection to a phone call neither of us enjoys.

Care plans

Everything included, monthly rolling

The site, the hosting, the updates and the AI in one monthly fee. No setup cost and no minimum term on any care plan.

  • Starter

    Get online properly and start getting found

    £200per month

    No setup fee on this plan · monthly rolling

    A fast, custom-built site with an AI chat assistant answering enquiries from day one.

    • Custom-built site, up to 5 pages
    • Built on Next.js — loads in under a secondNot WordPress. Faster sites rank better and convert better.
    • Domain, hosting, SSL and daily backups
    • 1 business email addressAdditional mailboxes £12 each per month.
    • AI chat assistantAnswers questions from your own content and captures enquiries out of hours. It takes a message rather than booking — booking arrives with the receptionist on Professional.
    • Mobile-first and accessibility compliant
    • Google Business Profile setup
    • Foundational SEO and Search Console
    • 8 content updates per month
    • Uptime monitoring
    Start with Starter
  • Most chosen

    Professional

    Fill the diary without answering the phone

    £400per month

    No setup fee on this plan · monthly rolling

    Everything in Starter, plus online booking and an AI receptionist handling enquiries around the clock.

    • Everything in Starter
    • Up to 15 pages
    • AI receptionist — web and WhatsAppAnswers enquiries, qualifies them, and books appointments straight into your calendar.
    • Online booking systemReal availability, confirmations, reminders, and no-show follow-ups.
    • 3 business email addressesAdditional mailboxes £12 each per month.
    • Google Business Profile managementReview requests, replies, posts, and reporting.
    • Ongoing on-page SEO
    • 2 SEO articles per month
    • Unlimited content updates
    • Monthly performance report
    • Priority support
    Choose Professional

  • Business

    Your full digital team, on demand

    £700per month

    No setup fee on this plan · monthly rolling

    Everything in Professional, plus voice, a CRM, and custom software built around how you actually work.

    • Everything in Professional
    • AI receptionist — voice, web and WhatsAppAnswers the phone in a natural voice, handles overflow and out-of-hours, transfers to you when it should.
    • Custom CRM or internal toolingPipelines, dashboards, quoting tools, job scheduling — built for your process, not a template.
    • Custom AI agentsAutomations that run without you: follow-ups, quote drafting, review chasing, reporting.
    • Full e-commerce
    • Multi-location support, up to 4 sitesRunning five or more locations? That is a bespoke quote rather than a plan — talk to us.
    • 5 business email addressesAdditional mailboxes £12 each per month.
    • Bespoke SEO strategy and execution
    • Named account manager
    • Same-day support
    Talk to us
  • No contracts. Monthly rolling, cancel whenever.
  • No setup fee on any care plan.
  • You own everything — the design, the content, the domain, the code.
  • Preview live within 7 working days or your first month is free.

One-off and standalone

Already have a site you like?

The receptionist, the booking system and the agents all work on a site we did not build. Buy the piece you need and keep the rest as it is.

Not ready for any of that

AI Power Hour — £120

Three automations worth building, and how to build them. No subscription.

If you leave the call without at least one thing worth doing, you do not pay.

Book a Power Hour

Not sure which applies

Get a number for your own business

A few questions, about two minutes, and a real figure at the end rather than a range. You see it before anyone asks for an email address.

Work out what it costs

Pricing questions

What people ask about the money

If your question is not here, ask it on the call. We would rather answer it before you buy than after.

  • Is there a contract?

    No. Every plan is monthly rolling and you can cancel any time. You should stay because the site is earning its keep, not because you are locked in.

  • Do I own my website?

    Yes — the design, the content, the domain and the code. If you leave, we hand it all over and help you move it. Nothing is held hostage.

  • Why is there no setup fee on a care plan?

    Because a large upfront bill is the main reason small businesses put this off for another year. We would rather you started this month and stayed for three years. Buying a piece outright is different — a standalone build is quoted with its cost up front, and those figures are on the pricing page.

  • What if I would rather pay once and own it outright?

    That is fine and we will quote for it. One-off builds start at £1,800. You lose the ongoing updates, hosting and AI, but if you have someone in-house to look after it, that can be the better deal.

  • What does ‘unlimited content updates’ actually mean?

    On Professional and above: text changes, image swaps, new sections, new pages, layout tweaks — as often as you need, at no extra cost. It does not mean a full redesign every fortnight, and it does not mean building you a second website.

  • Can I change plan later?

    Up or down, any time, and the change takes effect on your next billing date. Moving up does not mean a rebuild.

Next step

Find out what it would cost you

A few questions and about two minutes. You get a real number at the end, not a form that promises someone will be in touch.

See what it costsBook a 20-minute call